MPG (Marketing Pro Group)
MPG is a specialist B2B event marketing partner, working closely with organisers to drive growth across exhibitions and conferences. Designed to operate as an extension of in-house teams, MPG combines strategic thinking with hands-on execution to help event businesses deliver stronger commercial results.
From multi-channel marketing campaigns to marketing operations, data, and paid media, MPG supports the full event marketing lifecycle. Its expertise spans delegate acquisition, martech, analytics, and performance optimisation - helping teams improve efficiency, scale campaigns, and make better use of their data.
Focused on long-term impact, MPG works collaboratively with clients to build sustainable growth engines around their events. By aligning marketing strategy with business objectives, it helps organisers increase registrations, improve ROI, and continuously evolve their approach in a competitive landscape.