Jon leads the Performance team at ASP, helping event organisers turn their websites into high-performing, data-driven marketing assets.
He specialises in Search Engine Optimisation (SEO), Conversion Rate Optimisation (CRO), and data analytics, working closely with organisers to increase organic visibility, improve user experience, and maximise conversions across all marketing channels.
By implementing targeted SEO and CRO strategies, Jon’s team helps event websites attract the right visitors, convert them more effectively, and build year round digital engagement.
As part of his role, Jon also trains and advises clients on creating SEO friendly content, technical optimisation, and performance reporting, giving marketing teams the confidence and tools to manage their own ongoing growth.
Speaking
Jon regularly speaks at leading industry events, sharing practical insights on event website optimisation, analytics, and AI driven content strategies:
🎤 International Confex
🎤 EN Indy Expo
Outside of work, Jon supports Tottenham Hotspur, enjoys painting (art, not walls), loves live music, and is always in search of the perfect hot curry.
📧 If you’d like to speak with Jon about improving your event website’s performance, contact him at jon.monk@asp.events or connect on LinkedIn.
Jon's Articles
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Transform Speaker Content into SEO Gold: Uncover the Secrets of Search Engine Success. This free-to-attend webinar took place on 31 January 2024 (2:30pm GMT) with ASP's Jon Monk and Sessionboard's Meg ...
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Over-using AI can harm your website’s search engine ranking. With a little help from Bard (Google’s AI tool), our Digital Marketing and SEO specialist Jon Monk gives his top tips.
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You may have already heard that Google Optimize, along with its along with its premium version Optimize 360, will be retired on September 30, 2023. We look at what that means for your A/B Testing prog ...
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ASP’s CTO Dan Pacitti and Max Your Web’s Jon Monk give their lowdown on how to find the best keywords to improve the SEO of your event website.
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ASP's Dan Pacitti and Max Your Web's Jon Monk give their top SEO tips for making your event website search engine friendly. 1. Know your target keywords Dan says: “The single biggest issue with most ...
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A leading expert in Search Engine Optimisation (SEO) has declared that ASP is number one in the exhibition industry for creating SEO smart websites. Under the guidance of our highly experienced CTO Da ...
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Discover why onsite event content is a goldmine for marketers and why it offers a the perfect opportunity to drive engagement, boost SEO, demonstrate the authority of your event, and grow your audienc ...
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