News & Views

Event website specialists, ASP, target further expansion across North America and beyond following record USA growth

Ahead of speaking at the Women in Exhibitions UK webinar on 'How to give your event website UX appeal. ASP's Halini Varela gave us the lowdown on the importance of good User Experience (UX) for your w ...

Google's March update prioritises quality and originality, marking a crucial shift for how events websites appear in search results. ASP's Jon Monk gives us the the full lowdown including its impact o ...

As of 6th March 2024, Google will no longer allow any data collection from new users in the European Economic Area (EEA) for websites that haven't implemented Google Consent Mode v2 (CMv2). Read on fo ...

In today's digital age, the visibility of your event website on search engines like Google is paramount. However, Search Engine Optimisation (SEO) can often seem like a dark art to those unfamiliar wi ...

In the ever-evolving digital landscape, the significance of SEO for event websites cannot be overstated. Whether you're organising a tech conference, a music festival, or a business seminar, the visib ...

Launch of attendee growth services and new feedback portal sees multi award-winning event website specialists continued success.

With the new year events season in full swing we are excited to give you a sneak peak into what you can expect from ASP at International Confex 2024.

The EN Marketing Conference takes place on Thursday 15 February 2024 and ASP are delighted to have been invited to join the speaker line-up.

Jon Benjamin, CEO of award-winning event website specialists ASP, gives the lowdown on how speaker content can greatly increase your search engine ranking.

Transform Speaker Content into SEO Gold: Uncover the Secrets of Search Engine Success. This free-to-attend webinar took place on 31 January 2024 (2:30pm GMT) with ASP's Jon Monk and Sessionboard's Meg ...

Join ASP at the AEO Forums for our session on how understanding human behaviour will give your event marketing strategy the competitive edge.

Everybody needs good Neighbours… but when it comes to your event website, every exhibition organiser needs to create unresolved tension to improve conversion...and here’s why. 

When creating your event website, here’s how shaving away unnecessary clutter can create better user experience and ROI.  Occam’s Razor is a rule that will enable marketers to cut out the information ...

Search Engine Optimisation for Events - if you want to drive more ticket sales from your website naturally from the search engines, then selecting the right keywords is the critical first step. Were y ...

ASP's Product Manager, Ben Mooney talks us through the latest improvements to ShowOff (our CMS) including new page editor functionality that allows you to move copy from one page to another within you ...

Over-using AI can harm your website’s search engine ranking. With a little help from Bard (Google’s AI tool), our Digital Marketing and SEO specialist Jon Monk gives his top tips.

ASP's Shirley Lloyd talks us through a day spent volunteering at the Greenwich Peninsula Ecology Park.

You may have already heard that Google Optimize, along with its along with its premium version Optimize 360, will be retired on September 30, 2023. We look at what that means for your A/B Testing prog ...

Leading event website and client services specialists ASP have today announced the appointment of Jon Benjamin as CEO.